MQLs and SQLs work together to form a viable sales pipeline for businesses. Learn how they provide an efficient process for identifying and qualifying leads.
Cold calling can be a daunting task for many sales professionals. Discover valuable insights about cold calling now and improve your likelihood for success.
Tapping into the emotions of your customers is a powerful and effective marketing strategy. Learn more about creating the perfect emotional marketing campaign.
There are millions of people moving every single year. Is your company wondering how to generate movers leads? Don’t miss these sales and marketing strategies.
The Connected TV landscape is still young so now is the time to get your foot in the door. Learn what is connected tv and how it helps you grow your business.
Top of Funnel marketing or TOFU takes place in the uppermost point of your marketing funnel. Learn more about how your business can grow with TOFU tactics.
Having a robust pipeline of prospects at every stage of your marketing funnel is what helps your business grow. But what is a marketing funnel for business?
When it comes to your customer or prospect list, categorization is often referred to as customer segmentation. Discover all the benefits of segmentation now.
When you sign up for your Salesgenie subscription you gain access to a free Fast Track Training session with a database expert. Here’s everything it includes.
What is Customer Lifetime Value? It’s the worth of a customer to a business throughout their relationship, or how much money a customer spends. Learn more.
Using social media is undeniably good for your business. But if you’re unsure of how to begin growing business with social media, we offer some useful insights.
Salesgenie has broken down exactly how you can measure the success of your upcoming marketing campaigns in 11 steps. Make sure yours checks all the boxes!
When it comes to maintaining your list of prospects, data hygiene best practices are so important. Discover what data hygiene means for you and your business.
Celebrate 50 years of data and marketing solutions from Data Axle and our complete suite of products, including Salesgenie.
Writing an effective prospecting email comes down to standing out in someone’s inbox. How to do that and 8 prospecting email examples will help you get started.
Salespeople have a limited window to form a connection with prospects. Avoid these 9 prospecting mistakes so you can close more deals and earn more revenue.
Whether you’re trying to improve a customer’s experience or increase your earned revenue, understanding your customer better than they know themselves is key.
Data hygiene means keeping your customer data file free of inaccurate or duplicate information and is key to business growth.